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中国汽车热 Car Crazy in China
Now the world's largest car market, China has become prime territory for global carmakers like Ford Motor Co., Toyota Motor Corp., General Motors, Mercedes-Benz and the rest of the auto industry. The hot trends at this year's Shanghai Auto Show - luxury is up and green is coming on strong. Find out how marketers are reacting to change in consumer demand this week on Thoughtful China.
Featured Guest: Danny CY Chan - General Manager, Shanghai Sime Darby - Jaguar and Land Rover
Mike Nash - Business Director, JWT China
Bryce Whitwam - General Manager, Wunderman Shanghai